Marketing

  • Marketing

    What is a Personal Brand?

    Branding and marketing are very complex tasks that can be even more difficult when it is yourself that you are marketing. However, creating a personal brand is essential to perfecting not only the image other people have of you but the image you have of yourself. I like to say that a personal brand forms when the person people see you as, the person you see yourself as, and the person you want to be seen align. A personal brand tells people who you are and what you are good at, which is important for both personal and professional relations. I had a really cool professor, Morgan Miles, who assigned…